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There’s no denying that the WordPress platform has revolutionized the way the internet works, especially when it comes to bloggers, small business owners, and basically anyone who’s interested in building a website and getting their name out there to the masses.

With over 28% of the internet powered and managed by the software, the benefits of the platform are seemingly endless. However, if you’ve started your own journey into the world of WordPress, there’s one thing you’re going to need to decide on quite early in the process.

Your theme.

Choosing the theme of your WordPress website is so important because it will define what your site looks like and how well it functions for your users. Pick the wrong theme, and you could be presenting yourself in the wrong image which won’t help your branding in any way.

And that’s why you’re here today. Below, we’re going to explore everything you need to know when it comes to choosing the WordPress theme that’s right for you, almost like a shopping list to help you pick the perfect package.

Then, we’re going to explore a handful of the very best WordPress themes currently out there, giving you an exclusive look into the best of the best to help you get started on choosing the right one. So, without further ado, let’s get right into it!

What to Look for When Choosing the Right WordPress Theme

I could go on all day about the features and functions that you would need to look forward in a WordPress theme, simply because there’s so many out there. Typically speaking, this will solely depend on what you want your website for, but there are some general specifications you’re going to need as a standard requirement.

Let’s take a look at them.

Getting the Right License

Firstly, you’ll want to take a look at the licensing that your chosen WordPress theme is offering. Generally speaking, you’ll be able to make one purchase per license, which registers you to use the theme on one website. If you’re a web developer and you want to use the theme multiple times, you’ll need to buy a new license or a pack of licenses.

You’ll also want to make sure this is a one-off payment, rather than having to pay for the license yearly, although this is becoming increasingly rare. Whatever stance you want to take, find a theme you like and check the licensing to make sure it’s suitable for what you’re looking for.

A Mobile-Friendly Theme

It’s essential that you’re looking for a WordPress theme that’s designed to be responsive. This means the theme will automatically suit any screen or device the website is viewed on, which is so important because it’s estimated that over 75% of all internet traffic is now processed through mobile devices.

This suggests that around 75% of your customers and users will be coming in from mobile devices, which is why you need to make sure they’re having the best experience possible. If your users are coming online to a poorly optimized website, they’ll simply click off, and you’ll have lost your lead.

Compatible with Social Media

Of course, it doesn’t matter what market you’re in or why you’re using a website, the chances are you’re using social media, and it’s important to make sure the two work hand in hand with one another. This means ensuring your accounts can connect easily, and you can make sure certain features, such as sharing examples of your feeds, and easy links and buttons, are available should you want to use them.

Easy to Use and Setup

It doesn’t matter how experienced you are with WordPress and using themes and the software in general; you’re going to want to use a theme that’s lightweight and easy to install. This is so you can spend more time on actually building your website, rather than trying to get all the features to work.

Ideally, you’re going to want to use a theme that doesn’t come with many plugins that can cause the installation process to become more complex and there’s more risk of something going wrong. Instead, you can avoid this by using a simple theme that’s purely aesthetic and then plan to add the plugins later if you still want them.

Lots of Customisable Features

The best thing about WordPress is simply how many plugins and services exist out there for you to download and install onto your website. This can add all kinds of features to your website, all of which are designed to give your users the best experience with everything they need.

However, you need to make sure you’re choosing a theme that’s compatible with these features and plugins. Otherwise, you won’t be able to use them. You don’t want to get to a stage where you’ve built your website, and then something doesn’t work, so find out beforehand.

Suitable for Your Niche

There are plenty of different styles and designs for themes out there, so you’ll want to make sure you’re taking the time to choose one that’s suitable for the niche of your business, and this is important for some reasons.

Firstly, you want people to come onto your website and know what they’re dealing with. People are very quick to make judgments on the internet and have an average attention span of around 3-5 seconds. This means you need to make it very clear who you are and what you’re offering.

Secondly, WordPress themes are typically designed with niches and industries in mind, which will make it much easier and quicker for you to focus on the content you’re producing, and position everything, like your content and images, in a way that people will respond well with.

Suitable for Your Brand

Hand in hand with the consideration above, the last thing you want to think about is choosing a WordPress theme that’s suitable with your brand. It’s all well and good choosing a theme that suits your niche and industry, but you’re also going to want to make sure it suits your business branding.

This means picking a theme that relates to your company or business and suits your aesthetic, color palette, logo, imagery styles, and content. This is so you can further reinforce your brand image into the minds of your customer.

5 Best WordPress Themes of 2019

Now that you know what to look for in your WordPress theme of choice, it’s time to start looking for a solution to suit you. Of course, there’s a lot you need to think about, which is why we’re going to explore the five best WordPress themes out there today that could be ideal for your website.

#1 - Rhino

To kickstart our list, I’ve opted for the business-related WordPress theme known as Rhino. This is a highly visual theme designed to help those looking for an attractive and attention-grabbing portfolio, as well as any agency sites who are looking to make a striking first impression.

What you’ll love about Rhino is the fact it’s designed using the WP Page Builder Pro. This means you can simply use the drag and drop features to simply organize what features you want where on every single page, so you can design the website you’ve been looking for.

If you don’t want to design your website from scratch fully, there are plenty of templates you can choose from, as well as six different variations of the homepage to get you started. There’s also plenty of color schemes and aesthetics here so you can choose a version that suits your branding.

Finally, the theme is highly compatible with all kinds of plugins and features which means you and your users can enjoy a wide range of variational features, ultimately providing you with a fully functional website that has the capabilities to do anything you want it to do.

Download Link

#2 - Floox

Floox is another business-related WordPress theme that’s created to suit more corporate and agency type businesses and companies, but still offers a stunning aesthetic that can suit any business industry or market, while giving you the flexibility to transform your website into something you can call your own.

The theme takes on the classic business format, complete with multiple customizable sections on the homepage that supports images, text, and videos. Looking into the core features of the theme, there are five main variations of the homepage you can use to get you started, organized using various colors and designs, such as having, or not having, a banner image.

However, what you’ll really love about this theme is the fact it comes with the WP Mega Menu Plugin. This is a lightweight plugin that helps you create the most beautiful and functional menus possible, showing images, blog posts, and more.

This means if you’re a business using a lot of content, you can easily guide your viewers to wherever you want them to go, all from the menu options. This theme also comes with the WP Page Builder, so you can completely customize your theme to be whatever you want it to be.

Download Link

#3 - Zephyr

As a creative agency or business of any kind, it’s important to make sure you’re setting a good example of what you’re capable of, and what kind of quality of service your clients and customers can expect, which means you need a website that can work alongside you to deliver the best results.

This is exactly where Zephyr comes in.

Zephyr is a recently released WordPress theme that comes with the standard WP Page Builder Pro, ensuring you have full control over your theme. However, like the other themes mentioned here, there are plenty of designs, templates, and layouts to get you started, and in some cases, may even be all you need.

To help you manage your content, such as your portfolio, services offered, contact information, and blog content, there are plenty of page templates to choose from, all of which are fully customizable with the editor, all in all allowing you to design the complete website you want, however you want, in next to no time at all.

Download Link

#4 - Bizness

As the title of this popular WordPress theme suggests, Bizness is a multipurpose theme designed for businesses to portray themselves in a modern, sleek, professional and clean way that looks attractive to potential customers, showcases all the relevant information you want to share, and easily converts leads into sales.

Powered by the coveted WP Page Builder Pro, you get full control over the layout of this theme with the essential ability to drag and drop features and add-ons from the sidebar onto any location on your page. Whether you want social media buttons, contact forms, images, texts, or link buttons; everything is here, and only a click away.

Uniquely, this theme also includes the WP Mega Menu plugin, which is basically the maximum number of plugins you’ll want on a theme, but this one allows you to take your website’s menu functionality to the max with images and text; ensuring you have the ability to take your viewers on any journey or sales to funnel you want to take them on.

With a ton of built-in pages to explore, a beautiful and minimalistic design and a clear portfolio post type and custom pages, such as 404 errors, etc. what more could you need from a WordPress theme?

Download Link

#5 - Corlate

To finish off my list, I’ve opted for the Corlate WordPress theme. This theme takes on a luxurious business approach and has amassed over 10,500+ downloads and has been recently updated to ensure its compatibility with the most recent WordPress 5.0 update.

Like the other themes here, Corlate is designed using the WP Page Builder Pro and comes with the WP Mega Menu plugin, ultimately giving you everything you need to create the perfect website. There’s also plenty of page features, including contact pages, 404 page, and portfolio designs to help you present your target entity in the best possible way.

As with all of these themes, this theme is regularly updated, optimized for mobile, compatible with all current forms of WordPress, and has a ton of support to ensure you have the best experience.

Download Link

Author bioChloe Bennet is a book editor at Assignment Writing Service. She reviews tech literature and prepares manuscripts for publication.